Nosh Treats
From The Nosh Project - the brand that delivers Human Grade Pet Nutrition - an exciting new range of treat options for dogs.
The design challenge was to ensure that the different formats - freeze dried, gourmet baked and air dried - are readily understood and easily differentiated by consumers.
Simple, strong colour blocks and the use of high quality ingredient photography helped create a modern, bold design that reaffirms the brand's premium position.